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'A little goes a long way'

Tara Moore | Stone | Getty Images

Katherine Dowling has an analogy that may be useful for investors thinking of buying cryptocurrency like bitcoin and wondering what amount is appropriate.

It’s “like cayenne pepper,” said Dowling, general counsel and chief compliance officer at Bitwise Asset Management, a crypto money manager. “A little goes a long way” in a portfolio, she explained earlier this month at Financial Advisor Magazine’s annual Invest in Women conference in West Palm Beach, Florida.

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Ivory Johnson, a certified financial planner and member of CNBC’s Financial Advisor Council, said the description is apt.

“The more volatile an asset class is, the less of it that you need,” said Johnson, who founded Delancey Wealth Management, based in Washington, D.C.

A 2% or 3% allocation is ‘more than enough’

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Crypto is ‘an incredibly volatile asset’

Bitcoin is about eight times as volatile as the S&P 500, Johnson wrote in a Journal of Financial Planning article in December 2022, citing data from the Digital Asset Council for Financial Professionals.

The Crypto Volatility Index was about six times higher than the CBOE Volatility Index as of Wednesday.

“It’s still an incredibly volatile asset,” Bitwise’s Dowling said. “It’s not for everybody.”

Investing in crypto became easier for many investors after the Securities and Exchange Commission approved a slew of spot bitcoin exchange-traded funds in January, in a first for the asset class.

Investors may wish to consider dollar-cost averaging into crypto, Johnson said. This entails buying a little bit at a time, until reaching one’s target allocation. Investors should also rebalance periodically to ensure big crypto profits or losses don’t tweak one’s target allocation over time, he said.

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